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Our Origins

Pretty. Organized. Home Screen

Aesthetic Planning is a brand to help you design a pretty, organized home screen for an aesthetic phone that showcases your individual personality through a variety of color schemes and beautiful app icons.  


Everyone has an aesthetic. It’s the essence of who you are, as defined by your core values and your day-to-day decisions, including what to wear, how to decorate your home and what apps are on your phone. The home screen is the first thing anyone sees when they pick up your phone. Make sure it’s a good one. A picture’s worth a thousand words, but so are the icons on your home screen.


Have you ever seen those people at the party and wondered, how do they make their iPhone look so cool, yet still function? We’re here to help you achieve maximum aesthetics with minimal effort. With Aesthetic Planning, your iPhone or iPad can be organized and aesthetic with just an aoo pack. The possibilities are limitless!  


We offer a variety of color schemes and beautiful app icons for an aesthetic phone that showcases your individual personality. Colorful themes take you from basic black and white all the way through to vibrant color schemes that represent your personality and style. Our stylish app icons and easy-to-use instructions guide will have you set up in seconds without the clutter.


Aesthetic Planning simplifies the essential steps of the home screen design process and empowers you to achieve the perfect home screen. Having a perfectly designed home screen is not only an expression of your personal style, but it also facilitates navigation and increases productivity.